Historical Content Retention(HCR) With Real Estate Websites You Own
Many of you know my stand on website ownership vs renting your real estate website. It all boils down to owning your online assets and the SEO [...]
Site Load Time Review Sites Cannot Quantify Real Estate Websites
There are a number of websites that ask you to type in your URL, wherein they will scrub your website looking for errors that may effect your [...]
Why Have IDX on Real Estate Websites?
Why It's Important to Have an IDX on Your Real Estate Website Having an IDX on your website [...]
There is no conspiracy…why your Yelp reviews are below the line
Image credit: dennizn / Shutterstock.com Sometimes I feel like I am beating a dead horse over this subject. Realtors that do not understand Yelp, end up hating [...]
The reality of the top ten Google search results for real estate agents SEO
New clients and prospects are always asking me if they can be in the "top ten" in Google for mainstream search results. Examples would be "[city] [...]
Be very careful how you approach your clients for Yelp reviews
So I am on Facebook a few days ago and a local businessman puts out a boosted/sponsored post asking everyone to leave him Yelp reviews. Not only [...]
Do you have full control of your WordPress real estate website?
I was reading posts today on the Lab Coat Agents Facebook group and came across a discussion about real estate website designers. One company had mentioned their [...]
Case Study – Getting Negative Reviews Removed From Former Team Members
We built a website and provided reputation marketing services for a high-end luxury real estate brokerage in California. They reached out to us a month ago because [...]
Showcase Your Top Communities With Our New Community Websites
Many agents and brokerages have registered multiple domain names related to their local real estate market. And in fact, I have seen clients that have literally [...]
Beware of photo copyright notification scams
If you use an image on your real estate website including in your blog, the following rules would apply: You own the image or took the photo [...]
Real Estate Websites Do NOT Generate Leads
I am serious, real estate websites do not generate leads. Traffic via calls to action(CTA’s) and lead capture tools do. Real estate websites are just containers that [...]
SEO for Real Estate Websites
If you owned a dry cleaners, restaurant, Pilates studio or most any other kind of business, the usual SEO rules would apply. Most businesses are only competing [...]